Eindhoven, October 23, 2010 - During the festive Award Show in Muziekgebouw in Eindhoven, the 17 Dutch Design Awards (DDA) were presented in the presence of an international audience of design professionals. In the categorie “Best Consumer Product 2010” VANMOOF win over also nominated Maarten Baas and Philips. To receive such a high rated award surpasses all expectations of VANMOOF. 

In the presence of an international audience of design professionals VANMOOF received the award for best consumer product of 2010. The minimalistic triangle shaped frame with the integrated lock and LED Lights not only give the VANMOOF a striking and destinquish look, but also a functional and simplistic character fit for daily urban use. Jury quote: ´´Seemingly based on the old fashion Dutch bycicle but technically yet so 2010!´´.

BIKE BROTHERS

VANMOOF was launched only last year by entrepreneurial brothers Taco (32) and Ties (31) Carlier. Together they're bringing a new lease of life to the conservative city bike market by approaching matters from the consumer's point of view rather than that of the supplier's. VANMOOF's success has exceeded all expectations. The brothers’ bikes are being sold in twenty-two countries at two hundred locations and they have been awarded various prizes for innovative management practices. Over one thousand bikes have been sold in Amsterdam alone!

INTERNATIONAL MOVEMENT

The urban bikes have been welcomed with open arms. On VANMOOF's well-visited Facebook page, users from all corners of the globe upload and discuss photos at great length. In many countries, the bicycle tend to be  regarded as a poor man's mode of transportation... something you'd rather not be seen riding. VANMOOF convinces the world to bike by making highly accessible products that are aesthetically pleasing and user-friendly. They add joy to mobility – the fresh air in your hair - and aim to shake the unshakeable.

The VANMOOF No5 is almost sold out in Australia exept 4 retailers: BSC bikes (Melbourne), Top 3 design (Sydney)and Super eliotts (Adelaide) and velo republic in (Canberra). Please give us a call +61449880008 or see www.urbanbicycles.com.au